Lena Rewell

Lena Rewell is a well-known Finnish textile designer who has been internationally known since the 1960s with her mohair rugs and colorful and detailed patterns.

When I asked Lena Rewell in 2018 in an interview for the magazine Scandinavian Retro Magasin about what inspired her the most, she answered "colors, colors, colors" and nature. She always had the pad and pen with her and sketched down what she saw with a soft pencil. When an assignment came, she had the finished sketch in front of her.

The big fashion houses in Paris opened their eyes to the mohair products. In the 60s and 70s, she delivered mohair and wool to both Christian Dior and Lanvin, and later also to Hermés and Ralph Lauren, but with their own names on the labels.

The printed fabrics were made in the 60's and 70's at Finlayson and Tampella.